Ok, so now its time to take a deep breath! After two huge Outsourcing course launches in a row, I can get back to providing  good quality content posting.  That’s what I really love doing

In previous posts I covered Onlinejobs.ph, which was created by John Jonas and Bestjobs.ph a Filipino based service.  These are both well established job services.

But, there’s a fairly new guy on the block that’s making waves and is another very viable option for finding that perfect full time or part time outsourced worker or VA…

This one called EasyOutsource.com was founded in 2009 and is the brain child of  Michael Eisenwasser and Matt O’Brien, two web developers from Chicago. Here’s what they had to say on their site:

“Our mission at EasyOutsource is to make it incredibly easy for employers and Filipino workers to unite in business relationships that will improve the lives and careers of both parties.

EasyOutsource is a site that business owners and freelancers can browse, interview and hire Filipino online workers. But not only is this great for the employer but Filipino’s who want to work from home online. They can create an account and connect with employers from places like the United States, the United Kingdom, and Australia.

Like me, the creators of EasyOutsource have found that the Philippines is the most fruitful place to find high quality labor at very reasonable prices.

I’ve been poking around in EasyOutsource for the last few days. As with any hiring site, you have the option of placing an ad as you would on places like Odesk…stating in the ad your exact needs and what you are willing to pay…or, you can surf the selection of candidates yourself and pick and choose whom you would like to contact.

I started out by just browsing. I have a natural curiosity, so browsing first fulfilled my need to see what was available. I contacted quite a few. As is expected, I’ve heard back from some, heard nothing from others, and one even had the courtesy to write me and tell me that she was already hired and had no more time but she wished me well with my search. I will be keeping her name and profile handy. That showed a lot of class

There are a few things that I love about EasyOutsource and a couple of things I can see need improvement.

What I love:

First…I love that there are pictures attached to most profiles/resumes. Once again, this adds to the homey feel of the site. The avatar option is available to both employers and prospects, so keep in mind that they also connect with you and your picture. Adds another dimension to the relationship.

Tips for Employers:

• Great places to hire Filipino online freelancers
• A List of Things You Can Outsource
• The 6 secrets to hiring someone online!
• Why outsource to the Philippines?

and many more…

Tips for Workers:

• What to do if you get invited for an interview
• Tips on how to write an effective article
• Get hired quicker by creating an attractive profile -Part 2
• Get hired quicker by creating an attractive profile -Part 1

and many more…

They even have a Topics catagory:

• Employer Tips (15)
• How It Works (4)
• News (5)
• Philippines (8)
• SEO (1)
• Tips & Tutorials (9)
• Virtual Assistant (1)
• Worker Tips (13)
• Writing & Transcription (1)

You are definitely not left to fend on your own. They provide the resources to help you through your outsourcing journey.

What I didn’t like:

Not enough candidates. I think I’ve seen every candidate there. But, its not the fault of the site…just the “new” factor. As it gains in popularity, there will be many more choices. Don’t get me wrong, there are plenty to get you started…but I know there are going to be many more.

The biggest flaw I noticed and the thing I dislike most is this: You cannot “Save” any candidates. That makes it tough for people like me because I like to browse first, save the ones I like and then go back and sift through them, pick the best and then write to them.

I could not find a “save” function on the site which means I had to write to my choices right away or copy and paste their resume into one of my own folders and save for later. This of course is easily fixed and I hope they fix it soon

You can actually save people as friends, but then they end up in your “friends” column…when all you really wanted to do was save their profile to review.

Another thing I like about them is that you can write to prospects directly from the site, so that allows you to keep an easy record of whom you have contacted and how they have replied.  It’s almost set up like a social site where you make and bookmark friends.

Once you have signed up with an account you receive a very nice welcome from Honey Amabelle who takes care of the Admin business for them. Kind of a nice cozy feel…she becomes your friend, so you never feel alone.

My next step on this journey will be to create my own ad on EasyOutsource. I am curious to see what kind of response I get as opposed to hunting on my own If you’re on the hunt for that perfect Filipino worker, don’t pass up a chance to review the quality candidates at EasyOutsource.  It’s the only one of the three that I mentioned that is free to use…for now anyway…so, take advantage of that!

Next up:

An update on how I am doing in Tyrone’s course.

Till then….enjoy the journey

Kathy *

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Here’s some of what he shares in this free video:

• Web sites you can use today to find people to hire for $300/month full-time.
• The magical “not-an-iPad” device that turns ideas into auto-pilot cash flow.
• A special task you can give anyone to find out if they’re a ‘good’ worker.
• Why you should avoid outsourcing firms at all costs. (How John lost over $100,000.)
• The inexpensive software John calls his “money-making delegation machine.”

And much, much more!

Watch The Video Right Now:
“Outsource Force”

Remember, these videos are free to watch…you don’t even need to sign up to a list. Just follow the link and start the video.

Everyone loves a free education and it doesn’t get any better than this. I can already tell that I like the way he teaches. He’s easy to follow and seems to be a natural born teacher.  And, because of his enormous budget, his videos are second to none…a real pleasure to watch and learn from.

No matter what your intentions are concerning his actual course that is upcoming, you’d be crazy not to take advantage of these free outsourcing videos that are shock full of valuable information you can implement immediately.

Let me know what you think….;)

Kathy *

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Remember, less than 24 hours are left to sign up for Tyrone Shum’s “Mass Outsource MasterMind”…

his course on outsourcing to the Philippines.

Don’t sit on the fence any longer. Give yourself the “gift” of growth, expansion, wealth and freedom!

Grab a spot before the doors close…don’t be left behind.

See you on the inside!

Kathy *

Remember, this is a NO RISK course. Tyrone offers an unconditional guarantee for life…no questions asked. So, what’s your excuse now?

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Jeff Mill’s Outsourcing Secrets is geared toward educating you, not the outsourcer…as opposed to John Jonas’ ReplaceMyself.com which is a resource site dedicated to teaching your outsourcer. Each site does have tools to use for your outsourcer such as Jeff Mill’s 81 Word Press Video Tutorials that either you or your outsourcer/member of your team can log in and view. These 81 videos are broken down into 7 modules for easy navigation and viewing.

Jeff also puts out a newsletter filled with tips and suggestions for your outsourcing project as well as continually motivating you to take action. His is an ongoing coaching program in outsourcing. He also hosts a few seminars each year. His next seminar is called “The Boost Seminar” and will be held in St. Paul, Minnesota (Jeff’s home state) March 19, 20th, 21st of this year.  Remember, Jeff said there are two things that successful Internet marketers do:

• they all network by going to these Seminars (the absolutely best place to meet new JV partners as well as bringing people into your existing network.) Your network is your lifeblood and without it you will struggle to succeed.
• they all outsource some or all of their work

A few more things you’ll find in Jeff’s site include:

• A page full of videos from interviews he did on outsourcing and related subjects with other successful marketers. Some titles include: “Affiliate Management using Outsourced Talent” and “Jeff Mills presents the Train My Money Maker System and Blueprints.”
• A page of hiring documents such as a Work for Hire Agreement and Affiliate Manager Agreement.
• A full page of MP3′s to listen to and PDF’s to download and learn from.
• A forum to exchange ideas, ask questions, network with others who are interested in outsourcing. It’s not a heavily active forum…at least not yet, but Jeff does seem to monitor it daily and responds quickly.
• A complete resource page, showing you the tools and systems he uses with his virtual assistants.

Jeff also offers the option of purchasing his “Train My Money Maker System and Blueprints.” Included with this system are 8 Money Making Systems that are essentially a “business in a box” type thing that you give your outsourcer, tell them to watch the videos, read the manuals and implement what they learned. I can’t list them all but here is an example of one: “Affiliate Auto Blogs.” Your outsourcer would learn this system and implement it.

These 8 ready made systems will cost you $249….which I actually think is a very fair price to have something ready to go and start your outsourcing immediately. The perfect shortcut to those who want to outsource but don’t have their own manual or package/system they can hand to their outsourcer.

Replacemyself. com was created by John Jonas a year or two ago to address outsourcing….specifically to the Philippines. This site will be primarily used to train your outsourcer in all the Internet marketing tasks that will be required of him. Included in John’s site:

• MyProjectPlans …this is the area you  use to post your projects/assignments and your outsourcer checks in to complete them. This is the only place you should be sending your outsourcers to. Replacemyself.com is not for their eyes, only “My Project Plans” which is an area you  will have access to once you join Replacemyself.  Your outsourcer can see at a glance what needs to be accomplished. Of course you only have continued access to this as long as you are a paid member.
• Training Modules: You will automatically get the “Welcome” module and one other bonus module of your choice after joining. A new training module is released to you each month and you are allowed to juggle them into the order that you want to receive them. Additionally, you can puchase each module for $97…with each module you purchase you will also receive one month of membership in ReplaceMyself.com. Memberships cost $97 a month. These modules become available for your outsourcer to access in the My Project Plans area. To be honest, I’ve only watched a few of these videos but I’ve read in a few places that they are not the best quality training videos out there. That will have to be your decision
• A complete “Business in a Box” for those who can’t wait to get started but do not own any systems to give an outsourcer.
• Pre-found employees…if you neither want to or don’t have the time to sort out an outsourcer for yourself, there is a section of Pre-found employees that you can hire. Be aware that you will be tagged with quite a substantial “finders fee.” I find this area lacking in choices.
• Access to BestJobs.ph and Onlinejobs.ph…in my opinion this is probably the best benefit of joining Replacemyself.com. Remember I told you in my last post that Bestjobs.ph is no longer allowing anyone to sign up  for an account if they do not own a physical Philippine address. No one knows the reasoning for this, but inside John’s site he gives you access to Bestjobs.ph. You also get free access to Onlinejobs.ph which is his own Philippino hiring site that he set up. If you joined each one of these separately, you would have to pay for a membership…with Replacemyself.com it comes free….and, remember you cannot sign up for a new account at BestJobs.ph…this may be your only entrance into that resource.

As you can see, each one of these two membership sites has their place. One to educate, motivate and coach you to outsourcing success, and the other to educate, motivate, focus and coach your outsourcers.

The cost of Jeff Mill’s Outsourcing Secrets is $47 with a free month long trial. The cost of John Jonas’ ReplaceMyself.com is $97 a month. Most likely after the first month or two you will not have to continue as a member unless you want to send your outsourcer to these resources (such as “MyProjectPlans”)…obviously you would have to have a password and log in info to get them in.

In my own dealings and research into Jeff Mills and John Jonas they have come up with high marks in integrity and always over deliver content to their members. But, as always, you must do your own research and make up your own mind if these memberships are what your business needs at this point.

I am interested in what you have to say…so, please take the time to comment and let me know if there is anything else you would like me to cover on these two outsourcing sites.

As for me, I will continue my own study and implementation of these tasks. I am presently searching for my own outsourcers from the Philippines and I will continue to post my progress.

By the way…both of these membership sites have affiliate programs. Yes, I am an affiliate for both, but remember, I am also a paying member of both sites.  Everything I said would have been said the exact same way even if I were not an affiliate

enJOY your day and dream about the 4 hour work week

Kathy

Here are the links to Jeff’s and John’s blogs:

John Jonas: http://www.jonasblog.com/

Jeff Mills: http://www.jeffmills.com/

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There are three main players/components to  Outsourcing to the Philippines (or anywhere overseas)

• The owner…the entrepreneur, the one with the vision (that would be you )
• Project Manager…your most important asset with any business is an excellent Project Manager. This is the person who will delegate the tasks that need to be done within the business  model that you have given them. It is also their responsibility to follow up to make sure it gets done right. When you first start out outsourcing, you may have to assume this position at first but it won’t be long (once the successes start coming) before you will need to put someone else in the most important position so that you can concentrate on starting new business’.
• The technicians…these are the players that the Project manager has designated your tasks to…these are the ones that actually do the physical work for you. This is your team.

Although I promised you two web sites to work from to hire from the Philippines, it seems that one site bestjobs.ph is no longer allowing anyone who is outside of the Philippines to sign up. This site is still active but it is only for people who have physical addresses with business’ located within the Philippines.  So, until they change their mind again…this one will have to go by the wayside..although there are creative ways of getting in.

When they closed bestjob.ph to outsiders, John Jonus (who was successful at using these Outsourcers) decided he would set up his own site to connect online jobs and Filipino workers  with American, Uk, Australian etc. countries.

www.Onlinejobs.ph was born in early 2008 and became the “Outsourcing to the Philippines” go to source. Onlinejobs.ph is geared specifically at Filipinos who want to work online for foreign companies.

For the most part, they are all college graduates…or senior students looking for work. The ones you should concentrate on are the ones with the Science of Technology degree. They each have different strengths and skills listed…its a rare one that would come trained in all aspects (I would wonder about those qualifications anyway)….but they all can and want to be trained to execute new tasks and procedures.

To get the best results, you need to email at least 20 people at a time with your desired job. Not everyone will return your email even if it seems they are available. Sometimes these people are listed in such places as Craigslist in the Philippines as well as onlinejobs.ph and they may have secured a job there.

Once you get email results, filter through and eliminate any that don’t seem a good fit. Narrow your list down to 5-6 applicants. Once you do this you want to test them on a fairly difficult task…to see what degree of proficiency they have, but more importantly, you  want to see their ambition and resolve to accomplish new tasks they aren’t familiar with. The ones creative enough to find and execute the answer to something they previously had little knowledge on is the person you are looking for. You want a self starter.

Personally, I think paying them for doing this task is important. It sets up good vibes between you and your prospects  and allows them to see your generosity from the start. Even if you paid each one around $25.00 you could do 5 of them for $125 which is not a lot to spend on hiring an assistant…but it is a lot to them in terms of reward. You’ll attract better prospects this way too.

Another thought is to filter through the applicants and if you feel you have found one that you would like to try out, hire them on a “trial” basis for the first month. Make sure they understand that the first month will be a trial to see if the job is a good fit for them and they are a good fit for you.

Once you’ve made your decision and hired someone, you must be sure to and stress the fact that you are “there for them.” If they can’t figure something out and they are too scared to turn to you then they will just quit showing up and walk (just like a brick and mortar employee would do.) Treat them like you would any respected brick and mortar employee. When you find a good one…one with integrity, education, creativity, passion, desire, tenacity, persistence and honesty…they are worth spending the time to nurture and train. In the end, its you that will reap the reward.

Remember, you are not Outsourcing one task to a temporary employee as you would on a site like Elance. You are training your assistants for full or part-time employment. And although you can higher part time, according to John Jonus it is better to eventually have full time employees only…as soon as you can afford to do so.

Two more things to be aware of  are bonuses for those that have earned them  and “the thirteenth month.”

• Bonuses…Because of the money exchange, it won’t cost you much to give bonuses…when they are earned, and will only endear you to your employees more….creating deep trust and loyalty which can only be a good thing.
• “the thirteenth month”...this is a tradition in the Philippines but your Filipino worker will most likely not mention it…maybe assuming or hoping that you are aware of it. Here’s the tradition: When the 12 month year is over, they are automatically rewarded a “thirteenth month’s pay” equal to one month’s salary. Can you imagine how excited and surprised your employee will be when you automatically give them this gift at the end of the year?

John Jonus has a membership site…www.ReplaceMyself.com that has training manuals that you can give to your newly acquired employee/employees, videos they can watch and learn from and he even offers his members access to a “business in a box”…for those who want to get started but don’t have a package they can give their employee to learn from and get going.

Next post we’ll explore www.ReplaceMyself.com in more detail and I’ll reveal more of what’s available to members behind closed doors. There’s an interesting side note to joining Replace Myself that you’ll learn about too.

In the meantime, you can check out John’s blog at: John Jonus Blog

Celebrating freedom…yours and mine 

Kathy

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Christmas was wonderful as I shared it with my daughter, son-in-law, children and grandchildren. I do hope you were able to share Christmas with loved ones too. With a little bit of a reprieve between Christmas and New Year I thought it a good time to continue our series on Giveaway Events.

Moving on with JV Giveaway Events, let’s finish talking about what needs to be in place before you enter a Giveaway Event.  So far our list includes:

• your gift to be given away in the form of an ebook, report, membership site pass or coupon
• your own mailing list to promote to and/or ways of advertising the Giveaway promo
• a reliable autoresponder…the one I use and highly recommend because of it’s reliability is aWeber. Your autoresponder is what you will use to send out the link to your gift once they have opted in

Today we’re going to cover the last few things that will be required of you when you enter a Giveaway Event….your Landing/sign-up page and your Thank you page.

Landing/sign-up page:

Once someone enters the Giveaway, they will browse through the listed items (with graphics) and click on any item that may interest them. Once they click on your listed item, they will be taken to your Landing/sign-up page.  The Landing Page is of utmost importance, because it is this page that must continue to entice them to sign-up. You don’t want to loose them if you’ve gotten them this far! Here’s a short list of things you will want to include on your Landing/sign-up page:

• As the name implies, your Landing/sign-up page will include your opt-in form. This is where they actually sign up as a subscriber to your list. Once they have signed-up, your pre-loaded autoresponder will then ask them to confirm that they were the ones that did indeed sign up. Once they have confirmed, they will be sent an email and in that email you will include the link to your download/gift page. Once they click on this link, they will land on your download page where the link to their gift is located. You can also include directions on your download page such as how to open and “save” the gift.
• A list of benefits that target the “what’s in it for me” phrase  The better they understand how this product will benefit them, the easier it will be to get them to sign up.  Additionally, you can add any information that you feel is pertinent to your gift that will entice them to sign-up.
• A short reminder that they must sign-up in your opt-in box in order to receive the gift (most will know this, but never assume they realize these things!)
• Let them know that their subscription can be canceled at any time…eliminate any fears they may have
• Assure them that you will never rent, share, sell or give away their address to anyone!
• A contact/email address that they can reach you at. If you use a help desk, then be sure and add the URL info. This will reassure your visitors and subscribers that should they have any questions, you are available for them. This contact information should be included on your Landing page and your Thank your page.

Thank You Page:

Your Thank You page is the last required element that you must have in place before the Giveaway launches. This page does exactly what the name imples…it will thank your subscriber for opting in to your list (your opt-in form should redirect them to this page.)

Use this page to remind your subscribers that they will receive the download via email once they have clicked the confirmation link they will receive. Some Thank you pages go into great detail about how to confirm their subscription…to make it easy for any newbies that may not be familiar with the routine.

The remainder of the page can be used to offer a back end offer for an item that would compliment the choice they have made. You can go to Clickbank or PayDot.com and choose a product to use for your back end offer or possibly you know someone who will allow you to offer a product of theirs for a discount. Be sure that the product compliments and doesn’t compete with your product!

Final tips:

“The eye buys.” The first thing that your prospective subscriber will see on the gifts page is an image of your product. It doesn’t cost a lot to have professional images created that will help to grab their attention. Remember too, that the host of the Giveaway Event will need an image to post on the images page, so be sure and get graphics in different sizes.

Of course if you are proficient, you can use Photoshop or any similiar program to create these images for yourself. With the popularity of ebooks gaining ground everyday, there are many new software programs…targeted to the creation of ebook covers…entering the market to choose from.

Now you know all the elements that are required of you before a Giveaway launches. Next installment we’ll discuss a bit about where to find these hot Giveaway Events. Now that we’ve covered how to build a list with your Giveaway event, we’ll cover how you can make money from joining a Giveaway Event.

I would love to hear your feedback on Giveaway Events, so don’t be shy. Leave a comment and share your thoughts!

Celebrating success…yours and mine!

Kathy

p.s.
A friend of mine, Ron Barrett at “Internet Marketing Insights with Ron Barrett” has put together a very reasonable offer for anyone (like myself) who does like doing the techie part of Giveaways, or maybe its your first one and you’d like some help getting it set up to make sure it is done right….check out his offer to help at:

http://www.ron-barrett.com/YourGiveawayHelp/

For other events:

JV Giveaways

(This post does not contain any affiliate links, so I have no personal interest in any link…but it does contain some excellent links that will help educate you in your list building business!)

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If you click on the picture above it will take you to a site that lists numerous JV Events that you can join.

Recently I was invited to join a JV Giveaway event with other marketers offering similar products. It wasn’t long ago that I had no idea what a JV Giveaway event was, so with that in mind,  let me start this post by explaining exactly what a JV Giveaway event is and how it benefits you.

For those of you who are looking for numerous product downloads to choose from, JV Giveaways are right up your alley. In this post, we’re going to concentrate on JV Giveaway Events from a marketers stance.

From a marketers point of view, JV Giveaway events are for one purpose only…that purpose is to build their list.

If you have entertained Internet marketing for any amount of time, you know the first and most important thing for you to have as a marketer is a list of people that you can promote to.

JV Giveaway events are a relatively new method of list building …in fact, they have only been around for a few years…the brainchild of Internet marketers who love nothing more than breaking out of brick and mortar rules for marketing.

What I like best about JV giveaways is that they actually begin all the action by giving away something…a Universal principal put into action. Give and set yourself up to receive.

JV Giveaway events are similar to ad swaps. With an ad swap, you and a partner in the same field will each send the others promotion or advertisement to their own existing list. While ad swapping is a legitimate way to build your list…you are using subscribers to gain subscribers… the leverage effect is only 1:1. Most times you only carry out one ad swap at a time…although that is not a hard core rule. Remember though…all the partners that you have asked to ad swap with, you will also have to send to your list their promo or ad.

With a JV giveaway event, you can build your list with lightning fast speed. Basically with a JV Giveaway event the host of the event invites  partners to participate that primarily are list owners in the same niche and each of those partners is required to contribute a gift.

The gifts that are contributed are usually digital products:

• ebook
• report
• audio or video products
• software or scripts
• memberships at reduced fees or free membership passes

You can be creative with your giveaway as long as it falls in line with any rules that may have been set in place by the originators/hosts of the giveaway. These gifts are then pooled together by the host on one or more pages or in a members area. This is where the visitors go to “shop” for the gifts that are of interest to them.

As a contributing partner, you prepare an opt-in page for anyone that may be interested in the product you are offering. When they enter the “members area” and click on your product, they are taken to your opt-in page where they must fill in their name and email address before they are granted the free download.

This is how you build your list.

When these JV Giveaway events were first launched a few years back you were required to have a list of “so many” prospects before your were allowed to participate and they were very strict about it. That usually left out any new or beginning marketers. Times have changed and now there are alot of JV Giveaway Events that allow you to participate without having a huge list.  Each event is run by different marketers so be sure and read through the rules before joining.

You may be wondering where all the prospective prospects for this  JV Giveaway Event come from. This is the second part of the equation. Not only will you be required to bring a valuable  free product contribution to the event, you will also be required to promote the event. After all, this is a JV event and it requires a JV effort.

Everyone who participates in a JV Giveaway Event is required to promote the event to their own list of prospects as well as writing blog posts and articles and advertising through social media etc…any means that will drive traffic to the event.  When you email your subscribers, you will ask them to go to the Giveaway event and download their “choices/gifts” at zero cost to them.

Usually these things are tracked and if you have not contributed any unique hits to your promotional URL within a certain time frame of one or two days, your JV account is downgraded and your promotion removed.

Here’s an example of what might be required:

JV PARTNER RULES

Rule #1:
You MUST Promote the giveaway.
We have coded in Tracking Stats to ensure ALL JV Partners are Promoting.
If you do not have any unique hits to your promotion URL after the giveaway launches your JV account will be downgraded and your gift will be removed.

Rule #2:
Obey Rule #1

Rule #3:
HAVE FUN

Obviously, the better the gift that you offer…the more valuable it is to the visitors on the page, the more unique hits you will get that translate into opt-ins for your own list. A valued commenter suggested I mention the fact that it is always better to bring something original of your own to achieve the best results. Rehashed PLR that others have seen in other Giveaways won’t fetch you many sign-ups.

Can you see the power of leveraging everyone’s efforts at promoting this event? The possibilities are huge. If you have supplied a valuable free gift that others are looking for, you can conceivably build your list by hundreds…if not thousands within the time frame that is set up (and, that time frame for some seems indefinite as I just joined the Halloween one as a member to check out what people offer…. and it is still open and valid) Once again you would have to check those details when you signed up.

The ideal situation is to be on board when they launch the event to capture all the visitors while they are still hungry.  It’s always an advantage when you have a large list to bring to the table but understand that most times it is not a requirement… and there are other ways to contribute and drive traffic to the event. Either way,  you must contribute.

There are certain things that need to be in place before you can successfully participate in a JV Giveaway Event such as an auto-responder and support email address. In my next post, we’ll cover these as well as delve a little deeper into the product do’s and dont’s of what you should bring to the table in the way of a gift.

We’ll also discuss how you can identify a quality giveaway event.

Till then…

Let’s celebrate the “Spirit of Giving Away!”

Kathy

For a list of JV Giveaway Events that you can join:

JV Giveaways

You can pick up your own Free ebook on JV Giveaway Events

There are a few hoops you have to negotiate before you get to the download, (yes, I am affiliate for this site…so, if you order something I will get a commission)…but, you don’t have to order a thing to pick this book up for free.

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I thought the information in this report important enough to pass on. There are two things that this report covers….breaking frames and optimizing images.

Let’s look at optimizing images first:

Dan spoke of his wife and her seasonal marketing…which until now was done with only a squidoo lens. But Dan noticed that traffic was down over 50% “for the same period last year.” It was time to take action. She added a couple of pages to an existing blog on the same overall theme but not the same market. There was nothing spectacular about this blog….not an authority site with special powers and it had only been up for six months.

But…she did something that few ever take the time to do…she optimized the images and “the results were pretty amazing.” Within four days she was number two in Google images and the day after that…number one. (although this was a market with tough competition in the US but very few people optimized their images.

The result was it brought in nearly 5,000 unique visitors a day. That’s 5,000 searches a day!

“But there was a problem”….they didn’t convert well…producing one sale for every 2,900 visitors to the site. Dan felt it could be way better, even though he took into consideration that people browsing images are mostly looking for ideas and inspiration…not necessarily to buy.

He decided to do some testing….and here are the results:

When people come in from Google images, they see a framed page like this:

Notice the gray frame separating the two pieces? The image is on top with the page it is on framed below. This may be all well and good from a search stand point, but as marketers we need to get the “eyes” where they are needed. Next step was to test what would happen if the visitors didn’t get the framed page but a complete page instead….

The results were amazing.…sales increased by 93%! That nearly doubled the income per day just by adding a few simple lines to code.

There is probably more than one reason for this, but offering a personal opinion, Dan thinks that that one simple change forced people out of a browsing mindset  and focused them on the content that was placed in front of them. Isn’t that what you want to do if you want sales?

Here’s the steps you need to take if you want to implement this on your site:

Add the following lines of code to the top of your web page. With a normal HTML page, stick this code in between the <head></head> tags. If you have a WordPress blog, you  will need to edit the header.php file and insert them there.

<script type=”text/javascript”>
<!–
if (top.location!= self.location) {
top.location = self.location.href
}
//–>
</script>

That’s it. Seven simple lines of code to break out of Google images (and any other frame) and nearly double your conversions. Although the results will be different for every site…and possibly may not work on some, nearly every site will get a boost with this simple method.

I guess this is one of those things that you will never know the results until you give it a try. I am all about anything that can help conversion rates, so I have recently implemented it on my own site. As simple as it is to do, it is definitely  worth a try.

Remember…always optimize your images so that you are ranked in Google images and Bing. Personally, I don’t care where the traffic comes from…Google or Google images, I want it all!

Thanks to The Edge Training and Dan Raine for this information.

You can find this article as well as other great articles in “The Immediate Edge.” (no, that is not an affiliate link …just a convenient link for you.) This is a membership site that is $97  a month…BUT they are offering a full 7 day trial for $1. The best thing about the trial is you pay through Paypal…which puts YOU in control of your cancellation before the 7 days are up….if you choose to do so. (I really hate credit card trials because they can continue to bill you even if you have canceled…and, that turns into a headache!) With Paypal, you just go to the Paypal site and cancel on your own…no way for them to rebill you…even if it is an accident!)

And just so you are aware, I wrote to Dan and got permission to post this article. Thanks Dan!

Today I did pay my $1 and joined “Immediate Edge” for the 7 days. If this article is an example of some of the techniques and education they offer, it is worth looking into.

By the way, a lot of you will recognize Dan’s name from The Thirty Day Challenge.
(not an affiliate link)

Good luck with this….I truly hope it works for you!

Kathy

p.s.

A little bonus info for you….think you know all the ways to drive traffic to your site?  Check this list out!

Max Blogger Stories

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Today I was introduced to a new FREE product by MaxBlogPress called the MaxBlogPress OptIn Form. What I really want to know is:  where was this product 7-8 months ago when I was trying to create an opt-in box for my blog? It really was a source of aggravation at the time.

That’s not the case anymore with this new WordPress Plug In.  This plug-in has simplified the whole process to the point where you can do it all from their panel once the program is uploaded to your server.

Here’s some of the things you can do:

• You can style your opt-in form anyway you want
• You can place your form almost anywhere on your blog
• You can easily switch auto-responders/mailing list providers without starting from scratch!
• Easily insert tracking code to track the effectiveness of your optin form

Great text editor too:

• Change font, font size, color, alignment of the headline text.
• Change font, font size, color, alignment of the body text.
• Insert/edit HTML code to both your form’s headline and body.
• Customize its background color, border color and thickness.
• Add a footer below the “Subscribe” button.
• Customize the “Subscribe” button.
• Brand your form by inserting your personal logo or other images.

Someone left me a comment and asked if this plug-in works with aWeber. The answer is YES! In step 2 of the process, you go get your code from aWeber and put it in the code box and then hit the “detect button”….and you’re set to go!

But, rather than try and list everything you can do with this program, you need to go to MaxBlogPress and check it out for yourself. There is a video you can watch…don’t we just love to watch those easy to understand videos!

I created this form on the bottom of this post this morning and I was having fun changing the box to blue with white lettering and then back to the present colors. I could also have used my header in the background…I tried this, but my header was not suitable they way it was written. It’s a great option though! Additionally, when I tried to place one on my side bar the width would not narrow down enough to fit and the border was over limit a bit. I am sure there is a simple way to fix this too…I just need to spend more time playing with it.

Bottom line is this: there is no reason you should not have a great opt-in box on your WordPress blog with this easy to use plug-in. Way easier than I had it months ago! Remember, this plug-in is FREE!

MaxBlogPress Optin Form

I love anything that makes blogging easier and this is a gem!

enJOY…

Kathy

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Crazy Cash Membership Sites

I got some great news the other day from Clickbank that I had sold another ebook. Every time I receive those emails they produce a euphoric feeling… after working for months to get it done along with the sales page.

So, I thought it time to introduce my own circle of friends  to my new ebook called “Crazy Cash Membership Sites.” If you are not familiar with membership sites, they are simply websites that charge some sort of fee to access some or all of the material presented on the site.  There are also free membership sites that are created to capture your email address for their ‘list.’ This are discussed at length in my book.

What most people do not realize is how hot these membership sites have become. There is a reason for that….residual income.  The kind that comes in on a steady, recurring basis month after month.  There is no better way to create security for yourself and your family  than to have streams of recurring income.

Additionally, membership sites provide freedom at a level rarely  experienced before the advent of the Internet. Freedom to work when you want and where you want.  You can be sleeping, playing, vacationing….but someone somewhere is signing up for your membership site…creating income for you.

Now, I am not going to mislead you into thinking that membership sites are not hard work…especially in the beginning.  But you benefit from your own hard work, instead of putting all your efforts into something that someone else benefits from. Once you have it running smoothly, you can watch your membership grow as well as your bank account.

And, don’t forget, the world is your market. As an Internet business owner you are no longer limited by your geographic location.  In fact, my first ebook  sale was made to a gentleman from Iceland! So, you see the possibilities! Furthermore, there is no “open”, “close” with you membership site.  Your hours are infinite…you are open 24/7.

There are membership sites being created in every topic/niche imaginable. You might be surprised at what people are starting membership sites on…I know I was (yes, there really is a membership site on Fishing Stories!)  I’ve included live links to active membership sites within my book to show you the possibilities and to ignite your imagination.

For those of you hungry and ready to learn about this exciting opportunity that is taking the Internet by storm, you’ll find everything you need to get you started on this lucrative journey in:

Crazy Cash Membership Sites

For those that want to know more before they take advantage of this opportunity, I’ll  be releasing a new short report I’ve written called “Membership Sites Are Hot.”  It will be made available FREE to anyone who signs up as a subscriber.

If you have a hobby that you have the ability to teach, you’re an expert in some field…or want to be, or you simply have a passion you are knowledgeable about and you want to share it with everyone then membership sites are your ticket.

At the very least, sign up to my readers list so that you can further investigate this awesome opportunity that is available to anyone who owns a computer.  Trust me…you’ll be glad you did!

Financial freedom is only a membership site away!

I am all about Freedom…yours and mine!

Kathy 

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